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Consultative Performance Solutions
In a Consultative Performance Solution, CGWA examines what you are doing now and then works with you to develop solutions that address your most pressing performance issues - the blocks to increased success. We work with your processes and top performers to determine the critical success elements.
Your star people and processes have found the BEST ways to succeed in your markets, business environments and culture. We don't reinvent the wheel - we sow your seeds of success and create Learning Experiences and Field Tools to distribute the elements of success throughout your organization.
Return on Investment
Our consultative work is focused on investment and return. While the processes we use are similar, each engagement we do is solely based on the specific needs of the company we are working with, and the specific needs of the participants. As a result, our experience has shown that each Consult, Assessment, and Workshop we design and deliver is different.
We have helped organizations increase revenue up to 2.5 times in an 18-month period, increase market share in specific product lines up to 6 times in that same period, and increase ASPs and gross margins. In the area of Operations, our processes have helped saved cost, time, and resources. While not all these increases can be attributed to our engagements, our customers have validated that we were a significant reason. We work with your processes and top performers to determine the critical success elements.
The key is to make each engagement relevant and focused for specific participants. For instance, in a recent program, our assessment showed that one of the focuses needed to be on using appropriate influence behavior (active listening versus pushing for compliance) to reach win/win agreements. In addition, we identified that they were not using creative exchanges in the sales process, nor were they preparing adequately in their attempts to reach agreements.
In another workshop, our assessment validated that account planning, targeting, assessing results, and adjustments to the sales process were the focus. For instance, their targeting of accounts was primarily based on customer revenue. We re-focused their targeting around propensity to technology, product usage rates per project, and two customer preferences for buying.
In each case, we customized workshops around the issues we learned about. We only use real-life case studies and role-plays in order to most accurately simulate the situations and environment the participants actually work in. We created simple field tools and a process map to facilitate the change. We then validated the change in behavior, process, and skill set through self-assessments and online coaching.
This level of customization, focus, and relevance has led to significant results for the clients we serve.
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